Post by : Priya
Photo:Reuters
In recent years, India’s fashion industry has undergone a remarkable transformation. What once used to be a niche space for a few elite designers has now become a large, dynamic, and competitive industry. One of the key signs of this change is the growing number of fashion trade exhibitions happening across the country.
From Delhi to Chennai, Mumbai to Kolkata, India is witnessing a rapid rise in fashion-related trade shows, exhibitions, and textile expos. These events are not just about glitz and glamour—they are becoming essential for business networking, market expansion, and global outreach. The surge in participation at such exhibitions shows that the Indian fashion industry is ready to step into a new phase of economic and creative growth.
The Boom in Fashion Trade Exhibitions
Fashion exhibitions are events where fashion designers, clothing brands, textile manufacturers, and retailers come together to showcase their collections, meet buyers, and build business partnerships. These platforms were once rare in India, but now they are gaining momentum in both metro cities and emerging urban centers.
The growing interest in such exhibitions reflects India’s rising fashion economy. With increasing awareness, better connectivity, and government support for local crafts and textiles, these events are becoming more accessible and popular.
In just the past year, exhibitions like India Fashion Forum, Textiles India Expo, Gartex India, and the Delhi Fashion Week Business Pavilion have reported record footfalls and an increase in participation by more than 30%. Brands, buyers, and designers are treating these exhibitions as serious business opportunities—no longer just social events.
Who Benefits and Why It Matters
Fashion trade exhibitions bring together all sides of the fashion ecosystem:
Designers and Creators:
New designers often struggle to get attention in the mainstream fashion world. Exhibitions give them a space to display their work, meet buyers, and attract investment. For established names, these events are a way to promote their latest collections and expand into new markets.
Retailers and Buyers:
Buyers from fashion stores, chains, and online platforms attend these events to scout for new collections. Many say that these exhibitions help them discover new trends and small brands that would otherwise go unnoticed.
Exporters and International Traders:
India’s handmade textiles, embroidery, and ethnic wear are gaining attention worldwide. Exhibitions help exporters connect with international buyers and agents. This is crucial for India’s goal to expand its fashion exports and become a global hub.
Textile and Fabric Suppliers:
From cotton mills in Tamil Nadu to silk weavers in Varanasi, India’s textile supply chain also benefits. Suppliers get the chance to find new clients and understand what designers are looking for, leading to better quality and innovation.
Local Artisans and Craftsmen:
Many exhibitions are now including stalls for local artisans. This helps promote traditional weaving, block printing, hand embroidery, and other fading art forms. It’s a way to give these workers exposure and business support in a modern retail world.
The Rise of Regional Exhibitions
Earlier, most trade shows happened only in Delhi and Mumbai. Today, cities like Jaipur, Ahmedabad, Kochi, Lucknow, and even Bhubaneswar are hosting fashion exhibitions. This regional spread is creating new fashion hubs and helping develop local economies.
Smaller cities offer lower costs for space and services, making them attractive for start-ups and mid-size labels. These events are also attracting investors and buyers who are looking for fresh, unique designs outside the mainstream.
Digital Support and Modern Trends
While these exhibitions are held physically, digital support is helping improve the experience. Organizers are offering online booking, virtual catalogs, and social media promotion. This helps participants reach a wider audience before, during, and after the event.
The use of simple technology like QR codes for stall information, digital lookbooks, and contactless payments is also making exhibitions more efficient and user-friendly.
Government and Institutional Backing
State and central governments are showing more interest in supporting fashion trade. The Ministry of Textiles and various state-level handloom boards are helping fund exhibitions, offer subsidies to artisan groups, and promote India’s fashion heritage.
Fashion design schools like NIFT and Pearl Academy are also involved. They encourage students to attend these events, helping young talent understand market trends and business needs.
Case Study: India Fashion Forum 2025
The India Fashion Forum, held in Mumbai earlier this year, brought together over 1,000 participants. More than 400 brands showcased their collections, while 150+ retailers and export houses placed orders during the event. Workshops and panels discussed topics like sustainable fashion, garment exports, and retail innovation.
According to the organisers, this year’s event saw over 20,000 visitors across three days. Designers from tier-2 cities like Bhopal and Coimbatore also attended, many of whom received large orders from national store chains.
This success shows how such exhibitions can build business relationships and inspire confidence in the industry.
Fashion and the Indian Economy
The Indian fashion and textile industry is worth over USD 150 billion, according to recent estimates. It contributes significantly to employment, especially in rural areas, where textiles, weaving, and garment stitching are major sources of income.
With fashion exports on the rise, India is positioning itself as a global source for both traditional and modern clothing. Trade exhibitions are acting as bridges between local skills and global demand. By creating new trade links, these events are playing an active role in economic growth.
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